Disney Plus $12.99 Bundle For Disney, Hulu and ESPN+ – Is It Worth It?
CEO Bob Iger declared on a phone call with Wall Street analyst that Disney’s upcoming Disney Plus streaming service will be treated as the most important product that the company has launched. It was a bold claim and one of the closest that the Disney CEO publicly declared on a war against Netflix.
On the same day, Iger said that Disney+ (set to be launched on 12th November), will be bundled with ESPN+ and Hulu for as little as $12.99. This is a significant big blow to Netflix subscribers who pay the same amount for the single service alone.
With this low price, not only will this be the onset of a new battle with streamers but also with cable and satellite TV bundlers. Michael Morris of Guggenheim Securities says, “Media Networks is Disney’s largest business, but it is forecast to grow just 14 percent over the next five years as cord-cutting takes its toll, courtesy of streamers like the one Disney will launch”.
Disney Plus Streaming Service
In just about 5 years, Disney’s smallest segment (Direct-to-Consumer and International) will grow 140% to $29.3 billion in 2024. This will almost match $32.7 billion that is expected from Media Networks. “The perverse outcome is that these competing services and bundles will encourage more cord-cutting,” says Michael Pachter of Wedbush. “Fewer cable subscribers means lower retransmission rates.”
Disney CFO Christine McCarthy said that at just $5.99 a month with ads, Hulu attracted 28 million subscribers. ESPN+ was able to attract 2.4 million subscribers at $4.99. For an extra $2.01, more subscribers will flock to the upcoming affordable bundle without a doubt.
Disney’s growth may be exponentially at the expense of Netflix. Investors have been factoring in this and it saw Disney shares advance 22% while Netflix stock fell by 16%. Just to add salt on the wound, on 17th July Netflix suffered a quarter loss of its US subscribers for the first time in history.
It’s Almost Here
Disney fans from all over the world should be happy that Disney Plus is almost here. It’s going to be flashed with so much content at a fraction of the price of Netflix. Traditional television is dead and all the best programming has moved to streaming services a long time ago. However, for the most part, Netflix has reigned supreme for all that time until now.
The streaming wars are in full swing with an army of other services coming after Netflix with Disney as their main competitor. Hulu and Amazon are proven to be worthy contenders but neither has had what it takes to worry Netflix at all. Now there are other Studios throwing the hat in the ring.
HBO streaming has great content on it. The famous Game of Thrones comes from it. NBC is also going to be supposedly introducing a service at some point. This is mainly because streaming is not the future but the present most preferred media for entertainment.
Disney’s new streaming service is coming really hard for Netflix. Not only will Disney Plus be a commercial-free service offering the entirety of the Disney film and TV catalog, but it will also be the exclusive platform to watch all the big shows. From all Star Wars, all Marvel, Pixar, National Geographic and even 20th Century Fox, amongst others. It will also have all the 30 seasons of the Simpson’s show available for only $7 a month.
The Bundle Package
It will also be offering a bundle that’s too good to pass up. Disney Plus, Hulu and ESPN Plus will be offered together for just $12.99 a month. This is way less than the $17 a month of Netflix’s subscription package. With the Disney-Fox merger that happened earlier this year, Disney now owns Hulu. It’s part of Disney’s plan to raise Hulu up as well as Disney Plus. Much of the adult series will be showcased on Hulu. For example, The Handmaid’s Tale and Orville, just to name a few.
The merger also means that Disney now owns FX whose streaming app is closing down and much of that content will be moved over to Hulu.
More Content on Disney Plus
Apparently, the new Star Wars series, The Mandalorians, starring Pedro Pascal as a bounty hunting gunfighter taking place five years after the events of the Return of the Jedi, will be available. It’s a big-budget series that premiers on the day of the launch, November 12th, and the executive producer Jon Favreau is already writing season 2. There’s also a series based on Rogue 1 coming soon starring Diego Luna reprising his role from that film. A new season of the Clone Wars is being made exclusively for Disney Plus.
It will be the only place to stream Disney’s theatrically released movies starting with Captain Marvel and the rest of its upcoming movie line-up like Frozen 2 being made available this summer after finishing with its box office run.
Disney Plus has four live-action series featuring the stars of the Avenger’s movies. It will include the Falcon and the Winter Soldier coming at fall in 2020, a Loci series during spring, 2021. Wanda Vision acted by Elizabeth Olsen will lead right up to the upcoming theatre release of Doctor Strange ‘In the Multiverse of Madness’. There’s also a Hawkeye series starring Jeremy Renner that will come out in fall of 2021.
In the first week of its launch. Disney Plus will be rolled out in the United States, Canada and the Netherlands. The following week, it will be available in Australia and New Zealand. Slated to be released in Western Europe within the first six months. It will then make its way to Eastern Europe, Latin America and Asia. One at a time over the course of 2020.
Disney Plus will also have lots of original documentaries, reality shows. Competition series, behind-the-scenes features, nature and adventure titles, and animated programs, just to mention a few.
Netflix has cancelled all the Marvel Defender series such as Daredevil, Luke Cage, Iron Fist, Jessica Jones and Punisher in the last few years. This has to do with the direct upcoming arrival of Disney Plus. Disney owns Marvel content which means all marvel content on Netflix will be leaving the service very soon. Disney has said it’s possible for those characters to be renewed on their service instead.